Awards & Recogntions

Farah's entrepreneurial spirit led her to co-found USS Collective in 2022. At USS Collective, Farah led her team to develop strategies that help businesses achieve their goals.

With over seven years of experience working in international agencies like MullenLowe, NagaDDB, and Havas, Farah has successfully managed a diverse range of portfolios, including FMCG, automobile, banking, and more. She has developed effective marketing campaigns across a variety of mediums, including ATL, BTL, digital, and social media.

With extensive expertise in digital marketing, influencer marketing, business and entrepreneurship investment, finance, and creative industry, Farah excels in driving innovative strategies tailored to the ever-evolving digital landscape. Her 7-year background in international creative agencies has honed her skills in managing diverse portfolios and developing cutting-edge solutions that integrate technology and human insight.

Recognizing the significance of digital transformation, she pioneers user-centric experiences, leveraging web 3.0 technologies, NFTs, blockchain, and digital content. With a strong foundation in finance, Farah provides comprehensive guidance on investment decisions and financial strategies, optimizing resources and aligning them with growth objectives. In the realm of virtual production and entrepreneurship, she demonstrates a well-rounded approach to deliver impactful results for her clients in the dynamic digital sphere.